Content Reuse Demystified
Content reuse is a holy grail, but what does it actually mean in practice? Can all content be written for reuse and repurposing? Does it matter whether you are using XML? Are there different types of reuse? How does content reuse fit into a Content Intelligence Framework?
Kris Eberlein provides a practical exploration of content reuse: What it is (and isn't). where it can add value (as opposed to driving up costs), practical tips for writing for reuse regardless of source format, and more.
Attendees will learn:
- what content reuse is
- the benefits of content reuse
- the difference between efficient and inefficient content reuse